Sistema de distribuição física de garrafa de 500ml para uma empresa de água mineral

Abstract

The present study aims to analyze, from the standpoint of distribution, the impact of inserting a new product line in a mineral water company. The company has been operating since 2008 producing gallons of 20 liters and intends to expand its business to the bottling of disposable packaging, initially of 500 milliliters. The company's interest in this new product line came about due to growing demand for mineral water in the country, the strategic location of the source and the diversity of the disposable market, allowing greater possibility of selling the product. Factors such as physical space industry, rated capacity of the source of mineral water and technology involved in the process does not restrict the insertion of the production line for mineral water in 500 milliliters bottles. Thus, the company has adopted as a premise for the next year working in this new market and therefore the study does not include the analysis of the feasibility of producing the new product. The problem is to define the best way to distribute bottled mineral water. The objective is to determine the suitable vehicle for distribution of bottles from the industry, in order to meet a market demand to be determined. To fulfill the objective, two analyzes were performed, with a focus on reducing the total cost. The first, indicated for the planning phase of the business, which sought to define the appropriate vehicle to meet the specific demand, considering fixed and variable costs and capacity of the vehicle. Later, a study was conducted to optimize the use of the vehicle and set the distribution routes, aimed at the operational phase of the distribution.