Análise de viabilidade econômica e financeira de empreendimentos no setor dermatológico - estudo de caso de uma aquisição de um equipamento laser

Abstract

The present work had as objective to carry out the study of the economic viability and investment analysis of the acquisition of a laser equipment (Etherea MX) used in the skin treatment. The clinic has already rented the equipment a few times to perform procedures and now is currently studying getting its own new equipment, and for this, consultations were made with the owner equipment manufacturer to collect datas such as the value of a new equipment, technical datas and maintenance datas. Then, capital budget, cash flow, NPV (Net Present Value), IRR (Internal Rate of Return) and payback analyzes were carried out on the new equipment, scenario analysis (optimistic, pessimistic and equipment rental) and it was possible to conclude that it is feasible in quantitative terms for the clinic acquire this new equipment, because in all scenarios a NPV greater than zero and an IRR greater than the discount rate were reached, even for the most pessimistic scenario.