A leitura de uma empresa acerca das dificuldades na implantação do PIX

Abstract

This study aims to present the main difficulties faced by the company Alfa Mineração SA due to the process of implementation of PIX, a new payment method created by the Central Bank of Brazil to attend to the demands of prepayment in the area of transversal financial processes. Initially, the detailed steps of the demands for prepayment before the implementation of the PIX were analyzed. Moreover, the difficulties in the process that generated the need for improvement in the flow of this sort of activity were also regarded. Throughout this study it was possible to understand the prepayment process and it’s benefits for customers and internal units of the company after the implementation of the PIX, detailing the advantages and disadvantages observed in all the stages of the project, and especially the difficulties faced in the implementation based on an interview carried out with the payments manager responsible for the project. Concluding that in spite of all the adversities presented in this study, the new payment method PIX was successfully implemented in the company Alfa Mineração SA in January 2021, bringing competitive advantages in the national market, optimizing the prepayment process, which is no longer bureaucratic due to the new features that are extremely beneficial to the company and to the customers. It is also important to say that the company Alfa Mineração SA was a pioneer in this new process implemented in the country by the Central Bank of Brazil on November 16, 2020.