Competências gerenciais dos coordenadores de cursos de instituições privadas de ensino superior na cidade de Fortaleza, CE

Abstract

The course coordinator is inserted in a scenario involving successive changes in economic, social and demographic terms, which caused a renewal in the way higher education institutions must be managed in light of the need to survive the competitive environment in which they operate. The objective of this research was to analyze the degree of use and importance of management competencies in private institutions of higher education in the City of Fortaleza, Ceará, according to the perception of Course coordinators degree in Administration and Accounting Sciences. The research was characterized as field-based, descriptive-exploratory, with quantitative and qualitative approaches, that is, with mixed methods. Data from 17 questionnaires were treated using descriptive statistics using the Statistical Package for Social Sciences (SPSS) software; already the data of the 17 interviews with semi-structured script were submitted to content analysis (BARDIN, 2010). The findings of this study demonstrated that the course coordinators consider most management competencies available as widely used and very important, indicating that the management competencies play a significant role in the performance of their duties and that these coordinators are inserted in a high productivity environment.