A importância do desenvolvimento de competências no ambiente de trabalho híbrido

Abstract

In recent years, the hybrid work model has gained prominence due to advances in digital technologies and significant changes in the labor market, especially after the COVID-19 pandemic. This new organizational configuration combines the flexibility of remote work with the structure of on-site presence, offering both benefits and challenges for companies and professionals. Among the main challenges is the development of key competencies required for high performance in this context. This study aims to analyze how organizations can foster the development of competencies among their employees in hybrid work environments. It is based on the CHA model (Knowledge, Skills, and Attitudes), which emphasizes the importance of not only technical expertise but also behavioral and interpersonal aspects. To support the analysis, a literature review was conducted, as well as a field study using interviews with managers and a questionnaire applied to professionals from different areas. The results indicate that competencies such as time management, digital communication, emotional intelligence, adaptability, and self-management are essential for the success of hybrid work. Furthermore, organizational culture and flexibility were found to significantly influence employee engagement and motivation. This research contributes to the discussion about the future of work by highlighting the strategic role of developing competencies in building resilient, productive, and adaptable teams in increasingly digital and dynamic environments.