Strategy alignment in service system: the fit between the strategies of value proposition and of the service supply chain

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dc.creatorLeila Scanfone
dc.creatorNoel Torres Junior
dc.date.accessioned2022-10-10T11:54:56Z
dc.date.accessioned2025-09-09T01:14:12Z
dc.date.available2022-10-10T11:54:56Z
dc.date.issued2017
dc.identifier.issn09755853
dc.identifier.urihttps://hdl.handle.net/1843/46118
dc.languageeng
dc.publisherUniversidade Federal de Minas Gerais
dc.relation.ispartofGlobal Journal Of Management And Business Research: Aadministration And Managemen
dc.rightsAcesso Aberto
dc.subjectLogística empresarial
dc.subjectAdministração
dc.subject.otherStrategy alignment
dc.subject.otherService supply chain strategy
dc.subject.otherValue proposition
dc.subject.otherPCN diagram.
dc.titleStrategy alignment in service system: the fit between the strategies of value proposition and of the service supply chain
dc.typeArtigo de periódico
local.citation.epage66
local.citation.issue5
local.citation.spage53
local.citation.volume17
local.description.resumoThe increase in competitiveness in the services sector means that organizations in this area are looking for a more efficient management. Thus, there is a lot of interest from managers and academics in understanding the effort that service organizations are making to align their strategies. The purpose of this paper is to reveal the alignment between the Value Proposition Model (corporate strategy) and the Supply Chain Strategy (functional strategy) in two services provided by a Brazilian Public Institution, using the Process-Chart Network Diagram (PCN Diagram). This study uses a qualitative and descriptive study, based on multiple incorporated cases studies. The results show that this alignment is a necessary condition for delivering the value proposition of the service. Moreover, it has been found thatthe PCN Diagram can be used as a tool to facilitate identification of this alignment.
local.publisher.countryBrasil
local.publisher.departmentENG - DEPARTAMENTO DE ENGENHARIA PRODUÇÃO
local.publisher.departmentFCE - DEPARTAMENTO DE CIÊNCIAS ADMINISTRATIVAS
local.publisher.initialsUFMG

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