Acceptance and use of e-hailing technology: a study of Uber based on the UTAUT2 model

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dc.creatorJoão Luiz Soares
dc.creatorJuliana Maria Magalhães Christino
dc.creatorMarlusa De Sevilha Gosling
dc.creatorLuciana Alves Rodas Vera
dc.creatorÉrico Aurélio Abreu Cardozo
dc.date.accessioned2025-06-30T14:00:24Z
dc.date.accessioned2025-09-08T23:32:08Z
dc.date.available2025-06-30T14:00:24Z
dc.date.issued2020
dc.identifier.doihttps://doi.org/10.1504/IJBIS.2020.109019
dc.identifier.issn1746-0980
dc.identifier.urihttps://hdl.handle.net/1843/83218
dc.languageeng
dc.publisherUniversidade Federal de Minas Gerais
dc.relation.ispartofInternational Journal of Business Information Systems
dc.rightsAcesso Restrito
dc.subjectEconomia compartilhada
dc.subject.otherSharing economy
dc.subject.otherE-hailing
dc.subject.otherElectronic hailing
dc.subject.otherUber
dc.titleAcceptance and use of e-hailing technology: a study of Uber based on the UTAUT2 model
dc.typeArtigo de periódico
local.citation.epage535
local.citation.issue4
local.citation.spage512
local.citation.volume34
local.description.resumoFor the first time in Brazil, an article presents an assessment of the technology employed in the provision of the e-hailing sharing economy service from the perspective of the unified theory of acceptance and use of technology 2 (UTAUT2), developed by Venkatesh et al. (2012). It aims at providing an understanding of the factors that predict the behavioural intention of the service. In order to achieve this goal, 311 users of the Uber service in Brazil were interviewed for a survey. Uber, as an e-hailing service, enjoys significant use in Brazil and worldwide. The analysis of the data was done by means of structural equation modelling methods. The results pointed out that the factors price value, performance expectancy and habit were the most relevant aspects influencing the customer's choice of e-hailing.
local.publisher.countryBrasil
local.publisher.departmentFCE - DEPARTAMENTO DE CIÊNCIAS ADMINISTRATIVAS
local.publisher.initialsUFMG
local.url.externahttps://www.inderscienceonline.com/doi/abs/10.1504/IJBIS.2020.109019

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