Análise estratégica da cadeia de valor: um estudo de caso no projeto BPM 2.0 da ECI - UFMG

Abstract

This research aims to explore a practical case study within the BPM Acadêmico 2.0 project at the School of Information Science (ECI) of the Federal University of Minas Gerais (UFMG). The main objective is to propose recommendations for an integrated Value Chain model aligned with the Strategic Planning and processes of ECI UFMG. Additionally, the study seeks to identify and prioritize institutional processes that generate value for managers and stakeholders, as well as to propose improvements to optimize operational efficiency. To achieve this, the proposed methodology adopts a qualitative and descriptive approach, combining a systematic literature review (SLR), document analysis, and a case study through the analysis of ECI's processes and strategic planning. The research also relies on the PICO methodology to structure the SLR. It is expected that the recommendations regarding the implementation of the Value Chain at ECI-UFMG will contribute to improved process management, strategic alignment, and resource optimization within the academic unit. These benefits may include enhancements in institutional efficiency, collaboration, and innovation. Furthermore, the study proposes future research directions, such as mapping the information sources used to create the Value Chain, analyzing the communication flows between links, and investigating the application of the Value Chain in the university environment. This study is expected to fill gaps in the literature regarding the integration of the Value Chain with Process Mapping and Strategic Planning in higher education institutions, offering an implementation guide that can be replicated at other universities.