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Please use this identifier to cite or link to this item: http://hdl.handle.net/1843/46118
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dc.creatorLeila Scanfonept_BR
dc.creatorNoel Torres Juniorpt_BR
dc.date.accessioned2022-10-10T11:54:56Z-
dc.date.available2022-10-10T11:54:56Z-
dc.date.issued2017-
dc.citation.volume17pt_BR
dc.citation.issue5pt_BR
dc.citation.spage53pt_BR
dc.citation.epage66pt_BR
dc.identifier.issn09755853pt_BR
dc.identifier.urihttp://hdl.handle.net/1843/46118-
dc.description.resumoThe increase in competitiveness in the services sector means that organizations in this area are looking for a more efficient management. Thus, there is a lot of interest from managers and academics in understanding the effort that service organizations are making to align their strategies. The purpose of this paper is to reveal the alignment between the Value Proposition Model (corporate strategy) and the Supply Chain Strategy (functional strategy) in two services provided by a Brazilian Public Institution, using the Process-Chart Network Diagram (PCN Diagram). This study uses a qualitative and descriptive study, based on multiple incorporated cases studies. The results show that this alignment is a necessary condition for delivering the value proposition of the service. Moreover, it has been found thatthe PCN Diagram can be used as a tool to facilitate identification of this alignment.pt_BR
dc.languageengpt_BR
dc.publisherUniversidade Federal de Minas Geraispt_BR
dc.publisher.countryBrasilpt_BR
dc.publisher.departmentENG - DEPARTAMENTO DE ENGENHARIA PRODUÇÃOpt_BR
dc.publisher.departmentFCE - DEPARTAMENTO DE CIÊNCIAS ADMINISTRATIVASpt_BR
dc.publisher.initialsUFMGpt_BR
dc.relation.ispartofGlobal Journal Of Management And Business Research: Aadministration And Managemenpt_BR
dc.rightsAcesso Abertopt_BR
dc.subjectStrategy alignmentpt_BR
dc.subjectService supply chain strategypt_BR
dc.subjectValue propositionpt_BR
dc.subjectPCN diagram.pt_BR
dc.subject.otherLogística empresarialpt_BR
dc.subject.otherAdministraçãopt_BR
dc.titleStrategy alignment in service system: the fit between the strategies of value proposition and of the service supply chainpt_BR
dc.typeArtigo de Periódicopt_BR
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